The card is an up gradation of its previous lifestyle and travel cards designed keeping in view with the changing lifestyle and demand of the people.
Sachin Khandelwal, head- cards product group, ICICI Bank said, “This card is launched keeping in mind the fact that our customers have matured and demanding more exclusive offers. We will offer our customers value and privileges which are, the best in the industry. Keeping in line with the changing lifestyle of our customers, the Platinum Identity product has been designed to make cardholders feel truly special as well as to meet their evolved needs specially related to travel and lifestyle. This is a global offering at a truly competitive price point.”
The card carries a nominal fee on an annual basis, and the card has a credit limit of Rs 2.5 lakh plus.
The other exclusive features and privileges the card offers are accelerated rewards program, exclusive rewards catalogue, a powerful air mile conversion option and travel benefits which include Rs 1 crore air accident insurance and complete fuel surcharge waiver across pumps.
Apart from this the card also features a full-fledged concierge services, named i-Assist, which will address the lifestyle needs of the cardholders.
The Platinum Identity Credit Card offers the following features:
- Welcome privileges - Golf Fee Card with two year membership and Priority Pass
- Accelerated rewards earn – double reward points on international spends, fast-forward earning through the powerful Xpress Rewards program
- Exclusive rewards redemption catalogue ‘Hand-picked Rewards’ featuring premium brands
- Superior air mile conversion program – Convert your reward points into air miles
- Comprehensive air accident insurance of Rs. 1 crore
- Complete waiver of fuel surcharge
- ‘Specials’ - Exclusive offers in lifestyle categories
- ‘i-Assist’ - A round-the-clock, complimentary service that provides assistance with travel and restaurant reservations, gift arrangements, event tickets, and more.
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