Wednesday, July 14, 2010

ICICI Bank, Harley Davidson sign agreement to provide finance for bikes

An agreement has been signed between ICICI Bank and iconic US cult bike maker Harley-Davidson to provide finance facilities to its prospective customers.

The bike making company has opened outlets at Hyderabad and Chandigarh and will be opening three more outlets this fiscal. The company sources said next year it will be opening its outlets at four more places, including Chennai and Kolkata.

Harley-Davidson MD Anoop Prakash told reporters here today on the sidelines of opening its outlet in Chandigarh, "We have made an arrangement with ICICI Bank for making available finance to buyers for our bikes."

In India Harley-Davidson has launched 12 models priced between Rs 6.90 lakh and Rs 35 lakh per bike.

Regarding expansion of branches in India, he told next year company will be opening its outlets in Chennai, Kolkata, Gujarat and Kerala next year. Currently company has opened outlets in Hyderabad and Chandigarh. "Three more outlets will be opened in Delhi, Mumbai and Bangalore in this fiscal."

Up till now the company has not set any target about how many bikes it will be selling in the country. He added, "We have not set any target in terms of sales in the country because this segment exceeding 800 CC and above is very new to the country and we will have to see how the volumes grow."

Regarding the size of market for these high-powered bikes, he said last year, the company sold 700 units in the country and it is growing in double digits.